The blonde star, wife to singer Michael Bublé and a successful actress in her home country of Argentina, signed up as the face of the brand for a two-year stint in October last year.
Since then, sales have rocketed by 37 per cent - a spike that Ultimo founder and CEO Michelle Mone attributes in part to the Lopilato effect.
The latest diamante bra is the answer for those looking for something special to add a sparkle to a backless outfit.
Made from luxurious satin, this bra comes with an embellished stretch diamante back strap for comfort and flexibility and can be worn 10 ways to suit any backless dress dilemma.
Since Luisana joined the campaign, sales have rocketed by 37 per cent
If the new lingerie collection isn't 'bling' enough for your backless dress, the ‘Ultimo Diamond Back Miracle Bra’ - a diamond encrusted creation worth a staggering £800,000 which can be made to order may be the answer.
When Michelle Mone was awarded an OBE in 2010 for her services to business, she gave thanks to Luisana and the other Ultimo models (Tamara Ecclestone and Amy Childs also modelled for the brand in 2011).
And when she promised that 2012 would be even bigger, she was not wrong.
At the time, she said: 'This year we have unveiled some amazing images designed to best showcase our collections and it has been fantastic to be involved with some incredible women.'
'Signing Michael Buble’s wife Luisana is one of our biggest international stars and the response we have had has been phenomenal.
'It took me a long time to get her but I refused to give up. Luisana is a natural beauty and I'm delighted to have her on board for two years.'
'It took me a long time to get her but I refused to give up. Luisana is a natural beauty and I'm delighted to have her on board for two years.'
The 24-year-old actress has over one million followers on Twitter, and has massive global appeal - and on a very superficial level, it is not hard to see why.
The diamante bra is priced at £35 and is available at www.ultimo.co.uk, www.very.co.uk, www.asos.com and Debenhams stores nationwide.
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